Mark AppenzellarJul 226 min readBusiness Equilibrium: Finding a Healthy Work Life BalanceWithout moderation, the fatigue of trying to juggle everything that comes your way will eventually take its toll on personal...
Mark AppenzellarJan 167 min readThe Customer Retention Dilemma: Beyond the First Sale to Sustain Your Business by Keeping the Customer SatisfiedIn business, acquiring customers is just the beginning; the real magic happens in retention. Loaded question: What's the only thing...